Tuesday, February 24, 2015

In the article which talks about the first presidential debate (here, or on the sidebar), the author goes into detail about how the visual aspects that were introduced into the presidential campaigns changed the whole game, so to speak.

Appearances, especially in modern campaigns, have become increasingly important.
With higher definition TVs, audiences can get a closer look at the candidates,
clearly seeing any unpleasant visuals (sweat, twitching, etc.)
 
Ever since the 1960 campaign where Kennedy faced Nixon, candidates have been wary to make a better appearance on TV than their counterparts.  An example today can be how Chris Christie has been losing weight so that he may have a better appearance come 2016 elections, if he so chooses to run. 

The target audience for this piece is anyone who can vote for a US president.  The author proceeds to raise questions regarding how we see our future leaders on TV.  Should we place a large emphasis on appearance?  Perhaps we should worry about what they have to say instead.  The author then opens a discussion on how we as Americans should view our presidents, asking for opinions from both sides.  By being open to all ideas, the author establishes a fair ground for discussion, allowing for the free flow of opinions.   
...

The largest take-away from this article is that appearance matters, and it has become increasingly more important for politicians, or just about anyone else looking for public approval.  How far its' influence will reach is unknown, but we do know that it's here to stay.


@author : Anderson Lee

4 comments:

  1. I agree with your analysis and believe that appearance does have a big impact on gaining a strong following. That is part of the reason why companies ask celebrities to endorse so many of their products because its so appealing to the eye. However my question is to what extent can appearance override intelligence?

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  2. Appearance played a large role in the 1960s election. It was the first time Americans were truly able to see how the candidates reacted. I like your connection to current New Jersey Governor Chris Christie. Considering I am from New Jersey, I notice first hand how big of a role his appearance plays in his political career. Even though he is our governor, people constantly comment on his weight. I do not think that this is fair. We should not be putting so much emphasis on appearance. This is a big issue in todays society. We need to focus more on the individual and their intelligence than their looks.

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  3. I agree with the idea of appearance playing a significant role in elections and public opinion. I personally would want my president to be in the best physical shape possible as to prevent any mid term medical issues that would overshadow America's foreign or nation wide affairs. With Governor Christie as an example it is perfectly understandable that he would want to sharpen his public image and get into shape to be more appealing to the American public.

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